Analysis of communication executives and managers in Spain: Socio-demographic, organizational and attitudinal characteristics from a gender perspective

• Marta Martín Llaguno ^[1] ; Susana Miquel Segarra ^[2] ; Marián Navarro-Beltrá ^[3]
  1. [1] Universitat d'Alacant

     Universitat d'Alacant

     Alicante, España

     
  2. [2] Universitat Jaume I

     Universitat Jaume I

     Castellón, España

     
  3. [3] Universidad Católica de Murcia

  Mostrar afiliaciones +
• Localización: Catalan journal of communication & cultural studies, ISSN 1757-1898, Vol. 7, Nº. 2, 2015 (Ejemplar dedicado a: Public Relations: Communication, engagement and dialogue), págs. 129-146
• Idioma: inglés
• DOI: 10.1386/cjcs.7.2.129_1
• Texto completo no disponible (Saber más ...)
• Dialnet Métricas: 4 Citas
• Resumen

  • The organizational and attitudinal characteristics of the communications workforce have recently become the subject of an emergent research field in Spain. To date, no studies have been conducted on organization and work processes in the field of corporate communications and public relations, an area that has experienced tremendous growth in recent decades. This article is a socio-psychological analysis of these professionals, from a gender perspective. An online survey, based on a nationwide sample of 190 professionals belonging to the Spanish Association of Communications Executives and Managers (DIRCOM), was conducted from May to September 2014. With low levels of burnout and high levels of engagement, communications executives and managers have a positive opinion of the sector and of their quality of life. Unlike other areas of communications, sex-based horizontal segregation was not detected. However, as in advertising and journalism, vertical segregation was observed.

• Referencias bibliográficas
  • Bailyn, Lotte (1993), ‘Patterned chaos in human resource management’, Sloan Management Review, 34: 2, pp. 77–83.
  • Beléndez-Vázquez, Marina, Martín-Llaguno, Marta and Topa, Gabriela (2006), ‘Job strain, work–family conflict and job satisfaction among employees...
  • Botan, Carl H. and Taylor, Maureen (2004), ‘Public relations: The state of the field’, Journal of Communication, 54: 34, pp. 645–61.
  • Carlson, Dawn S., Kackmar, K. Michele and Williams, Larry J. (2000), ‘Construction and initial validation of a multi-dimensional measure of...
  • Castillo, Antonio and Xifra, Jordi (2006), ‘Investigación bibliométrica de las tesis doctorales españolas sobre las relaciones públicas’,...
  • Central European Labour Studies Institute and Wage Indicator Foundation (2012), Gender Pay Gap in Journalism: Wage Indicator Global Report...
  • Couper, Mick P. (2000), ‘Web surveys: The questionnaire design challenge’, http://isi.cbs.nl/iamamember/CD2/pdf/263.PDF. Accessed 5 March...
  • Cooper, Cary L. and Williams, Stephen (1996), Occupational Stress Indicator Version 2.0, Windsor: NFER-Nelson.
  • Cooper, Cary L., Dewe, Phil and O’Driscoll, Michael (2001), Organizational Stress: A Review and Critique of Theory, Research, and Applications,...
  • Cooper, Cary L., Sloan, Stephen J. and Williams, Stephen (1988), Occupational Stress Indicator Management Guide, Windsor: NFER-Wilson.
  • Delaney, John T. and Huselid, Mark A. (1996), ‘The impact of human resource management practices on perceptions of organizational performance’,...
  • Dircom (2010), ‘El estado de la comunicación en España 2010’, http://www. dircom.org/images/stories/news/Noticias/ActualidadDircom/presen-...
  • Escuela de Organización Industrial (2010), ‘Nuevos modelos de gestión y función de los responsable de comunicación’, http://www.eoi.es/sc/...
  • García-González, Aurora and Piñeiro-Otero, Teresa (2011), ‘Las mujeres en el ámbito de la producción publicitaria. Estudio del sector publicitario...
  • García, Damián and Smolak-Lozano, Emilia (2013), ‘Relaciones Públicas 2.0. Hostilidad comunicativa en redes sociales’, Revista Internacional...
  • Golob, Ursa, Podnar, Klement, Elving, Wim J., Ellerup, Anne, Thomsen, Christa and Schultz, Friederike (2013), ‘CSR communication: quo vadis?’,...
  • Hackman, J. Richard and Oldham, Greg R. (1975), ‘Development of the job diagnostic survey’, Journal of Applied Psychology, 60: 2, pp. 159–70.
  • Hernández-Ruíz, Alejandra, Martín-LLaguno, Marta and Beléndez-Vázquez, Marina (2012), ‘La representación de la mujer en publicidad: (des)igual-...
  • International Federation of Journalists (2009), Getting the Balance Right: Gender Equality in Journalism, Belgium: International Federation...
  • Judge, Timothy A., Erez, Amir, Bono, Joyce E. and Thoresen, Carl J. (2003), ‘The core self-evaluations scale: Development of a measure’, Personnel...
  • Ki, Eyun-Jun and Shin, Jae-Hwa (2006), ‘Status of organization–public rela- tionship research from an analysis of published articles, 1985–2004’,...
  • Kim, Sora, Avery, Elisabeth J. and Lariscy, Ruthann W. (2009), ‘Are crisis communicators practicing what we preach?: An evaluation of crisis...
  • Kim, Soo-Yeon, Choi, Myung-L. L., Reber, Brian H. and Kim, Daewook (2014), ‘Tracking public relations scholarship trends: Using semantic network...
  • Klein, Devid (2000), Women in Advertising. Ten Years on, London: IPA.
  • Krohling, M. M. (2011), ‘Organizational communication and public relations prospects for Latin American studies’, Revista Internacional de...
  • Macharia, Sarah, O’Connor, Dermot and Ndangam, Lilian (2010), ‘Who makes the news? Global Media Monitoring Project, 2010’, http://www. whomakesthenews.org/images/stories/restricted/global/global_en.pdf....
  • Martín-Llaguno, Marta (2007a), ‘La mujer en la industria publicitaria. La segregación vertical en la comunicación comercial: techo de cristal...
  • Martín-Llaguno, Marta (2007b), ‘La mujer en la industria publicitaria. La segregación horizontal en la comunicación comercial’, Análisi. Quaderns...
  • Martín-Llaguno, Marta and Hernández-Ruiz, Alejandra (2010), ‘Radiografía del área de Comunicación Audiovisual y Publicidad con enfoque de...
  • Martín-Llaguno, Marta and Navarro-Beltrá, Marián (2015), ‘La segregación vertical y horizontal en las agencias de publicidad antes y después...
  • Martín-Llaguno, Marta, Beléndez-Vázquez, Marina and Hernández-Ruiz, Alejandra (2007), La Mujer en las Agencias de Publicidad. Categorías,...
  • Maslach, Christina (1993), ‘Burnout: A multidimensional perspective’, in C. SchaufeIi, C. Maslach and T. Marek (eds), Professional Burnout,...
  • Míguez-González, María Isabel, Baamonde-Silva, Xose M. and Corbacho- Valencia, Juan Manuel (2014), ‘A bibliographic study of public relations...
  • Montero-Marín, Jesús, García-Campayo, Javier and Andrés, Eva (2009), ‘Validez factorial de la estructura del Cuestionario Breve de Burnout...
  • Moreno, Ángeles, Zerfass, Ansgar and Navarro, Cristina (2011), ‘European Communication Monitor 2010: España en línea con los profesionales...
  • Morton, Linda P. and Lin, Li-Yun (1995), ‘Content and citation. Analysis of public relations review’, Public Relations Review, 21: 4, pp....
  • Navarro, Cristina, Moreno, Ángeles and Zerfass, Ansgar (2012), ‘Análisis longitudinal de la profesión de relaciones públicas en España en...
  • Pasadeos, Yorgo and Renfro, R. Bruce (1992), ‘A bibliometric analysis of public relations research’, Journal of Public Relations Research,...
  • Pasadeos, Yorgo, Berger, Bruce and Renfro, R. Bruce (2010), ‘Public relations as a maturing discipline: An update on research networks’, Journal...
  • Pasadeos, Yorgo, Renfro, R. Bruce and Hanily, Mary Linn (1999), ‘Influential authors and works of the public relations scholarly literature:...
  • Pearce, Jonh A., Robbins, D. Keith and Robinson, Richard B. (1987), ‘The impact of grand strategy and planning formality on financial performance’, Strategic...
  • Perry-Smith, Jill E. and Blum, Terry C. (2000), ‘Work-family human resource bundles and perceived organizational performance’, Academy of Management...
  • Pueyo, Natalia (2010), ‘Sex structure of occupations in the advertising industry: Where are the female ad practitioners?’, Observatorio (OBS*)...
  • Rodríguez, María José and González, María José (2014), ‘Las encuestas autoad- ministradas por internet. Un estudio de caso: “las familias...
  • Salanova, Marisa, Martínez, Isabel M. and Llorens, Susana (2005), ‘Psicología organizacional positiva’, in F. Palací (ed.), Psicología de...
  • Salanova, Marisa, Schaufeli, Wilmar B. and Llorens, Susana (2000), ‘Desde el “burnout” al “engagement”: ¿una nueva perspectiva?’, Revista...
  • Sallot, Lynne M., Lyon, Lisa J., Acosta-Alzuru, Carolina and Jones, Karyn Ogata (2003), ‘From aardvark to zebra: A new millennium analysis...
  • Schaufeli, Wilmar B., Maslach, Christina and Marek, Tadeusz (1996), ‘Maslach burnout inventory-general survey’, in C. Maslach, S. E. Jackson...
  • Schaufeli, Wilmar B., Salanova, Marisa, González-Romá, Vicente and Bakker, Arnold B. (2002a), ‘The measurement of burnout and engagement:...
  • Schaufeli, Wilmar B., Martinez, Isabel M., Marques, Alexandra, Salanova, Marisa and Bakker, Arnold B. (2002b), ‘Burnout and engagement in...
  • Thomas, Linda Thiede and Ganster, Daniel C. (1995), ‘Impact of family- supportive work variables on work-family conflict and strain: A control...
  • Thompson, Cynthia, Beauvais, Laura L. and Lyness, Karen S. (1999), ‘When work-family benefits are not enough: The influence of work-family...
  • Williams, John S. (1996), ‘A critical review and further development of the Occupational Stress Indicator’, Ph.D. thesis, Manchester: University...
  • Wirth, Linda (2001), ‘Breaking through the glass ceiling: Women in management’, Berkeley Journal of Employment and Labor Law, 24:1, pp. 215–16.
  • Ye, Lan and Ki, Eyun-Jung (2012), ‘The status of online public relations research: An analysis of published articles in 1992’, Journal of...
  • Yun, Gi Woong and Trumbo, Craig W. (2000), ‘Comparative response to a survey executedbypost,e-mail,&webform’,http://onlinelibrary.wiley.com/enhanced/...
  • Zerfass, Ansgar, Tench, Ralph, Ver i , Dejan, Verhoeven, Piet and Moreno, Ángeles (2014), ‘European Communication Monitor 2014. Excellence...
  • Martín-Llaguno, M., Miquel-Segarra, S. and Navarro-Beltrá, M. (2015), ‘Analysis of communication executives and managers in Spain: Socio-demographic,...