Joannis, H. (1995): De la stratégie marketing à la création publicitaire: la création publicitaire dans les magazines et les affiches, à la...
Kabanoff, B., Waldersee, R. y Cohen, M. (1995): “Espoused values and organizational change themes”, The Academy of Management Journal, 38...
Kerlinger, F. N. (1973): Foundations of Behavioral Research. New York: Holt, Rinehart and Winston.
Krippendorff, K. (1980): Content Analysis. An Introduction to Its Methodology. Beverly Hills, Ca: Sage.
— (2004): Content Analysis: An Introduction to Its Methodology. Beverly Hills, CA: Sage (2nd Edition).
— (2009): On Communicating. Otherness, Meaning, and Information. Nueva York: Routledge.
Lasswell, H. D. (1949): “Why be quantitative?”, en Lasswell, H. D., Leites, N. & Associates: Language of Politics: Studies in Quantitative...
— Lerner, D. y Pool, I. de S. (1952): The Comparative Study of Symbols. Stanford: Stanford University Press.
Lesage, C. y Wechtler, H. (2012): “An inductive typology of auditing research”, Contemporary Accounting Research, 29 (2): 487-504. http://dx.doi.org/10.1111/j.1911-3846.2011.01111.x
Lewis, S. C., Zamith, R. y Hermida, A. (2013): "Content analysis in an era of big data: A hybrid approach to computational and manual...
López Aranguren, E. (1996): “El análisis de contenido”, en García Ferrando, M., Ibáñez, J. y Alvira, F. coords.: El análisis de la realidad...
Lozares Colina, C. y Roldán, P. L. (1991): “El muestreo estratificado por análisis multivariado”, en Latiesa, M.: El pluralismo metodológico...
Manganello, J. y Blake, N. (2010): “A study of quantitative content of health messages in U.S. media from 1985 to 2005”, Health Communication,...
Neuendorf, K. A. (2002): The Content Analysis Guidebook. Thousand Oaks, CA: Sage.
Neuendorf, K. A. (2011): “Content analysis—A methodological primer for gender research”, Sex Rolex, 64 (3-4): 276-289. http://dx.doi.org/10.1007/s11199-010-9893-0