Editorial.

• Autores: Peter Mouncey
• Localización: International Journal of Market Research, ISSN-e 1470-7853, Vol. 55, Nº. 6, 2013, págs. 743-749
• Idioma: inglés
• Texto completo no disponible (Saber más ...)
• Resumen

  • An introduction is presented to articles in this issue including articles on the use of social media in marketing research, on online bulletin boards in research and on the use of the social media Website Twitter in marketing.