Neuromarketing: tecnologías, mercado y retos

• Autores: Sergio Monge Benito, Vanesa Fernández Guerra
• Localización: Pensar la publicidad: revista internacional de investigaciones publicitarias, ISSN-e 1989-5143, ISSN 1887-8598, Vol. 5, Nº. 2, 2011, págs. 19-42
• Idioma: español
• Enlaces
  • Texto completo
• Dialnet Métricas: 17 Citas
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