¿Cómo podemos distinguir a los vendedores éticos de los que no lo son?: Implicaciones para el proceso de selección y formación de los comerciales

• Sergio Román Nicolás ^[1] ; Rocío Rodríguez Herrera ^[1]
  1. [1] Universidad de Murcia

     Universidad de Murcia

     Murcia, España

     
• Localización: Management Letters / Cuadernos de Gestión, ISSN 1131-6837, Vol. 11, Nº Extra 1, 2011, págs. 85-100
• Idioma: inglés
• DOI: 10.5295/cdg.100273sr
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