Ciclo económico e inversiones publicitarias en España: Análisis de los diferentes medios

• Autores: Cristina Etayo Pérez
• Localización: Esic market, ISSN 0212-1867, Nº 135, 2010, págs. 63-90
• Idioma: español
• Títulos paralelos:
  • Economic Cycle and Advertising Expenditure in Spain: An Analisys of the Different Advertising Media
• Enlaces
  • Texto completo  1    2  
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