Acceso usuarios
Research trends on Big Data in Marketing: a text mining and topic modeling based literature analysis
Alexandra Amado, Paulo Cortez, Paulo Rita, Sérgio Moro
págs. 1-7
A review of higher education image and reputation literature: Knowledge gaps and a research agenda
Amaia Lafuente Ruiz de Sabando, Pilar Zorrilla Calvo, Francisco Javier Forcada Sainz
págs. 8-16
Investigating linkage between customer value and technology adoption behaviour: A study of banking sector in India
Irbha Magotra, Jyoti Sharma, Supran Kumar Sharma
págs. 17-26
Impact of investments in training and advertising on the market value relevance of a company's intangibles: The effect of the economic crisis in Spain
Lidia García Zambrano, Arturo Rodríguez Castellanos 
, José Domingo García Merino
págs. 27-32
The influence of motivations and other factors on the results of implementing ISO 9001 standards
Carlos del Castillo Peces, Carmelo Mercado Idoeta , Miguel Prado Román, Cristina del Castillo Feito
págs. 33-41
Assessing the origins, evolution and prospects of the literature on dynamic capabilities: A bibliometric analysis
Gema Albort Morant, Antonio Luis Leal Rodríguez, Vicente Javier Fernández, José Antonio Ariza Montes
págs. 42-52
Entrepreneurial intention among engineering students: The role of entrepreneurship education
Virginia Barba Sánchez, Carlos Atienza Sahuquillo
págs. 53-61
