Mindfulness organizacional em direção à transformação digital e agilidade de mercado: interveniência do uso de informações gerenciais

• Anderson Betti Frare ^[1] ; Ilse Maria Beuren ^[1] ; Jordan Williams Neves Cipriano ^[1]
  1. [1] Universidade Federal de Santa Catarina

     Universidade Federal de Santa Catarina

     Brasil

     
• Localización: GCG: revista de globalización, competitividad y gobernabilidad, ISSN 1988-7116, Vol. 17, Nº. 1, 2023, págs. 34-48
• Idioma: portugués
• DOI: 10.58416/gcg.2023.v17.n1.01
• Títulos paralelos:
  • Organizational mindfulness towards digital transformation and market agility: intervention of the use of managerial information
  • Mindfulness organizacional hacia la transformación digital y la agilidad del mercado: intervención en el uso de la información gerencial
• Enlaces
  • Texto completo (pdf)
• Dialnet Métricas: 3 Citas
• Resumen
  • español

    El objetivo del estudio es analizar el papel facilitador del uso de la información gerencial entre el mindfulness organizacional hacia la transformación digital y la agilidad del mercado. Se investigó una muestra de startups brasileñas a través de una encuesta. Los datos se analizaron mediante modelos de ecuaciones estructurales y fuzzy-set qualitative comparative analysis. Los resultados revelan un efecto indirecto del mindfulness organizacional hacia la transformación digital en la agilidad del mercado, con plena mediación del uso de la información gerencial. Para una agilidad de mercado alta (baja), la presencia (ausencia) de mindfulness organizacional hacia la transformación digital y el uso de la información de gestión es fundamental.

  • English

    The aim of the study is to analyze the facilitating role of the use of managerial information between organizational mindfulness towards digital transformation and market agility. A sample of Brazilian startups was investigated via survey. Data were analyzed via structural equation modeling and fuzzy-set qualitative comparative analysis. The results reveal an indirect effect of organizational mindfulness towards digital transformation in market agility, with full mediation of the use of managerial information. For high (low) market agility, the presence (absence) of organizational mindfulness towards digital transformation and use of management information is critical.

  • português

    O objetivo do estudo é analisar o papel facilitador do uso de informações gerenciais entre o mindfulness organizacional em direção à transformação digital e agilidade de mercado. Uma amostra de startups brasileiras foi investigada via survey. Os dados foram analisados via modelagem de equações estruturais e fuzzy-set qualitative comparative analysis. Os resultados revelam um efeito indireto do mindfulness organizacional em direção à transformação digital na agilidade de mercado, com mediação total do uso de informações gerenciais. Para alta (baixa) agilidade de mercado, a presença (ausência) de mindfulness organizacional em direção à transformação digital e uso de informações gerenciais é fundamental

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