Food sector communication and online influencers

• Autores: Txàber Allué
• Localización: Catalan journal of communication & cultural studies, ISSN 1757-1898, Vol. 5, Nº. 2, 2013, págs. 311-314
• Idioma: inglés
• DOI: 10.1386/cjcs.5.2.311_1
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• Dialnet Métricas: 4 Citas
• Resumen

  • This short professional note discusses how social networks are revolutionising the world of gastronomy and food. It discusses the role of online influencers as played out in some of the most popular gastronomy and food blogs in the Spanish-speaking world.

• Referencias bibliográficas
  • Nordström, K. and Ridderstråle, J. (2001), Funky Business: Talent makes Capital Dance, Suffolk: Pearson.
  • Allué, T. (2013), ‘Food sector communication and online influencers’, Catalan Journal of Communication & Cultural Studies 5: 2, pp. 311–314,...