UCJC Business & Society Review

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  Año 2024, Vol. 21, Número 4. Texto Completo Ejemplar

  • Marketing

    • Seleccionado

      Exploring the Factors Influencing Consumer Decision-making in the Social Media Era: A Study of the Dynamics and Trends

      Reshma. KV, Rejina M. Selvam

      • Resumen
      • Texto completo

      págs. 18-63

      
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      Online Compulsive Buying Behavior in Gen Z in Indonesia: the Role of Trust and Brand Familiarity in Mediating Brand Credibility an Prestige

      Aditya Pandowo, Nova Mamuaya

      • Resumen
      • Texto completo

      págs. 64-119

      

  • Finanzas y Contabilidad

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      CEO Traits and Discretionary Accruals: Empirical Evidence from Saudi Arabian Companies

      Talal Fawzi Alruwaili

      • Resumen
      • Texto completo

      págs. 120-177

      

  • Organización y Recursos Humanos

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      Maximizing Economic Benefits or Being Conscious? A Comparative Analysis of Organizational Learning Capability, Innovation and Wellbeing

      Zina Barghouti, Ricardo Chiva Gómez , Jacob Guinot Reinders

      • Resumen
      • Texto completo

      págs. 178-211