Purpose: Employee work behavior is all activities performed by employees in carrying out their duties work both individually and in groups. Activities performed by employees both individually and in groups are in the form of perceptions, attitudes, personalities, abilities and Skills.
Theoretical Framework: The data used in this study uses secondary data sourced from the Central Bureau of Statistics for North Sulawesi Province in 2011-2021. This type of research is quantitative research.
Design/Methodology/Approach: This study generally aims to obtain empirical data, and valid and reliable information about the influence of leadership effectiveness, reward, work environment, work behavior on employee service productivity.
Findings: The results of the analysis show that between reward and work environment has a direct positive effect, where the better the reward received by employees, the better the employee creates a conducive work environment, and vice versa, the less positive or bad rewards that employees receive, will result in a work environment that is not conducive.
Research Practical and Social Implications: To improve service productivity, it is necessary to improve effectiveness leadership. We recommend that leaders in the licensing service environment to carry out leadership tasks more effectively.
Originality/Value: Improve service productivity licensing in Manado City Government, it is necessary to improve in effectiveness leadership.