Acceso usuarios
Essencemagazine is the longest operating magazine catering to a predominately African-American women audience in the US. In 2000, media conglomerate Time Warner purchased 49% ofEssenceparent company Essence Communications Inc. In 2005, Time Warner purchased the remaining 51% of the black-owned company. As a media conglomerate, Time Warner owns major publishing houses, film, and television production companies, including 130 magazines, New Line Cinema, CNN, and HBO.Essencestates it is “the voice and soul of Black women” Collins [Collins, P. H. (2000).Black feminist thought: Knowledge, consciousness, and the politics of empowerment. New York, NY: Routledge] argues that black women must speak in their own voices in order to reject prevailing stereotypes operating on the bodies of black women. The mission statement ofEssencealigns itself in what Collins calls “safe spaces” for black women to self-define themselves and articulate their lived realties. A critical theoretical framework allows uneven power relations to be examined and offers emancipatory perspectives. The goal of this study is to examine if Time Warner’s purchase ofEssencehas caused a shift in the voice and content of this magazine. [ABSTRACT FROM PUBLISHER]
