Valuing marketing's contribution
P. Doyle
págs. 233-245
págs. 246-258
págs. 259-273
Analysis of the emerging global arena
V. Govindarajan
págs. 274-284
C. Baden-Fuller
págs. 285-295
The business graduation speech: reflections on happiness
M. Kets de Vries
págs. 302-311
págs. 312-327
págs. 328-333
Managing team knowledge: core processes, tools and enabling factors
O. Sukowski, M. J. Eppler
págs. 334-341