European journal of management and business economics

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  Año 2016, Vol. 25, Número 3

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    Frontiers in research in business: Will you be in?

    José Enrique Bigné Alcañiz

    • Texto completo

    págs. 89-90

    
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    Return on capital in Spanish tourism businesses: A comparative analysis of family vs non-family businesses

    César Camisón Zornoza, Beatriz Forés Julián, Alba Puig Denia

    • Resumen
    • Texto completo

    págs. 91-110

    
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    How does the online service level influence consumers’ purchase intentions before a transaction? A formative approach

    Inés Küster Boluda, Natalia Vila López, Pedro Canales Ronda

    • Resumen
    • Texto completo

    págs. 111-120

    
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    The integration of CSR management systems and their influence on the performance of technology companies

    Juan Andrés Bernal Conesa, Antonio Juan Briones Peñalver, Carmen de Nieves Nieto

    • Resumen
    • Texto completo

    págs. 121-132

    
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    Determinants of the expenditure done by attendees at a sporting event: The case of World Padel Tour

    Héctor Valentín Jiménez Naranjo, José Luis Coca Pérez , Milagros Gutiérrez Fernández, Antonio Fernández Portillo

    • Resumen
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    págs. 133-141

    
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    Statistical and cognitive optimization of experimental designs in conjoint analysis

    Rubén Huertas García, Ana Núñez Carballosa, Paloma Miravitlles Matamoros

    • Resumen
    • Texto completo

    págs. 142-149

    
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    Research in entrepreneurship using GEM data. Approach to the state of affairs in gender studies

    María Cruz Sánchez Escobedo, Antonio Fernández Portillo, Juan Carlos Díaz Casero , Ricardo María Hernández Mogollón

    • Resumen
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    págs. 150-160

    
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    Cause-related marketing: An experimental study about how the product type and the perceived fit may influence the consumer response

    Iguácel Melero Polo, Teresa Montaner Gutiérrez

    • Resumen
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    págs. 161-167

    
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    Marketing mix effects on private labels brand equity

    Carmen Abril Barrie, Belén Rodríguez-Cánovas

    • Resumen
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    págs. 168-175