Defining the field of event management
Donald Getz
pág. 1
Festival and event management: an experiential approach to curriculum design
D. McDonald, T. McDonald
pág. 5
Improving forecasts for World's Fair attendance: Incorporating income effects
P. F. Xie, S. L. J. Smith
pág. 15
Counting the Herd. Using aerial photogaphy to estimate attendance at open events
Renata Tomljenovic, M. Raybould, Trevor Mules, E. Fredline
pág. 25
A profile of Michigan's festival and special event tourism market
D. Kim, S. Yoon, D.M. Spencer, D. F. Holecek
pág. 33
Afther the event: perspectives on organizational partnerships in the management of a themed festival year
Philip Long
pág. 45
pág. 61