Measuring and managing customer profitability
V. G. Narayanan, Robert S. Kaplan
págs. 5-15
The first balanced scorecard: analog devices, 1986-1988
Arthur M. Schneiderman
págs. 16-26
The case for RCA: understanding resource interrelationships
David E. Keys, Anton van der Merwe
págs. 27-36
Codes for cost management in field-operating organizations
David W. Willis
págs. 37-42
Stephen D. Colton, Peter M. Lenhardt
págs. 43-44