How to enhance the entrepreneurial intentions of the young population in rural areas: An approach from personal values and the socioeconomic environment

• Jesús Heredia-Carroza ^[1] ; Carlos Chavarría-Ortiz ^[1] ; Sebastián López Estrada ^[2] ; Thomas Zacharewicz ^[1]
  1. [1] Universidad de Sevilla

     Universidad de Sevilla

     Sevilla, España

     
  2. [2] Pontífica Universidad Javeriana

     Pontífica Universidad Javeriana

     Colombia

     
• Localización: European Research on Management and Business Economics, ISSN 2444-8834, Vol. 30, Nº. 3, 2024, págs. 72-83
• Idioma: inglés
• DOI: 10.1016/j.iedeen.2024.100261
• Texto completo no disponible (Saber más ...)
• Dialnet Métricas: 2 Citas
• Resumen

  • This study investigates the determinants of entrepreneurial intentions among university students in the rural region of Comarca Sierra Sur, Andalusia, Spain. Using the Theory of Planned Behavior, the analysis reveals that attitudes toward entrepreneurship and perceived behavioral control are significant predictors of entrepreneurial intentions. Positive attitudes and a strong sense of control are closely associated with entrepreneurial intentions, while subjective norms show no significant effect, suggesting that social expectations may function differently in rural areas. Additionally, personal values such as openness to change and self-enhancement positively influence entrepreneurial intentions, whereas conservatism is negatively associated. This research fills a gap in the literature by extending the Theory of Planned Behavior to a rural context, where prior studies have been limited. The findings highlight the need to tailor entrepreneurship policies to the unique characteristics of rural areas and emphasize the importance of personal values and perceived control in fostering entrepreneurship. These insights are particularly relevant for policymakers aiming to stimulate economic development and entrepreneurship in rural regions.

• Referencias bibliográficas
  • Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50, 179–211.
  • Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52, 27–58.
  • Ajzen, I. (2002). Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior. Journal of Applied Social...
  • Ajzen, I. (2012). The theory of planned behavior. In P. A. M. Lange, A. W. Kruglanski, & E. T. Higgins (Eds.), Handbook of theories of...
  • Ajzen, I. (2020). The theory of planned behavior: Frequently asked questions. Human Behavior and Emerging Technologies, 2(4), 314–324.
  • Allport, G. W. (1935). Attitudes. In A Handbook of Social Psychology (pp. 798–844). Clark University Press.
  • Alsos, G. A., Carter, S., Ljunggren, E., & Welter, F. (Eds.). (2011). The handbook of research on entrepreneurship in agriculture and...
  • Anshika, A., & Singla, A. (2022). Financial literacy of entrepreneurs: A systematic review. Managerial Finance, 48(9/10), 1352–1371.
  • Audretsch, D. B., & Belitski, M. (2017). Entrepreneurial ecosystems in cities: Establishing the framework conditions. The Journal of Technology...
  • Barba-S´anchez, V., Mitre-Aranda, M., & del Brío-Gonz´ alez, J. (2022). The entrepreneurial intention of university students: An environmental...
  • Bardi, A., & Schwartz, S. H. (2003). Values and behavior: Strength and structure of relations. Personality and Social Psychology Bulletin,...
  • Bender, M., Leung, K., Li, C. H., & Wu, J. (2020). Culture and entrepreneurship: A comparative study of the differences between mainland...
  • Bharti, K., Agarwal, R., Satsangi, A., & Rajwanshi, R. (2024). Analyzing the influence of university support and entrepreneurial culture...
  • Bedrule-Grigoruț˘ a, M. V., & Boldureanu, D. (2020). Entrepreneurship education through successful entrepreneurial models in higher education...
  • Bolzani, D., & Foo, M. D. (2018). The “why” of international entrepreneurship: Uncovering entrepreneurs’ personal values. Small Business...
  • Brieger, S. A., & De Clercq, D. (2019). Entrepreneurs’ individual-level resources and social value creation goals: The moderating role...
  • Carsrud, A., & Br¨ annback, M. (2011). Entrepreneurial motivations: What do we still need to know? Journal of Small Business Management,...
  • Chahal, J., Shoukat, M. H., Massoud, H. K., & Ayoubi, R. M. (2024). Analysing the impact of post-pandemic factors on entrepreneurial intentions:...
  • De Clercq, D., Honig, B., & Martin, B. (2013). The roles of learning orientation and passion for work in the formation of entrepreneurial...
  • De Clercq, D., & Voronov, M. (2009). Toward a Practice Perspective of Entrepreneurship: Entrepreneurial Legitimacy as Habitus. International...
  • Duong, C. D., Le, T. T., Dang, N. S., Do, N. D., & Vu, A. T. (2024). Unraveling the determinants of digital entrepreneurial intentions:...
  • Eagly, A. H., & Chaiken, S. (1993). The psychology of attitudes. Fort Worth, TX: Harcourt Brace Jovanovich.
  • Fairlie, R. W., & Robb, A. (2007). Families, human capital, and small business: Evidence from the characteristics of business owners survey....
  • Fayolle, A., Li˜ n´ an, F., & Moriano, J. A. (2014). Beyond entrepreneurial intentions: values and motivations in entrepreneurship. International...
  • Fischer, R., & Schwartz, S. (2011). Whence differences in value priorities?: Individual, cultural, or artifactual sources. Journal of...
  • Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. Reading, MA: Addison-Wesley....
  • Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York: Psychology Press.
  • Greve, A., & &Salaff, J. W. (2003). Social networks and entrepreneurship. Entrepreneurship Theory and Practice, 28(1), 1–22.
  • Guo, M., Huang, J., & Yang, J. (2022). Research on the effect of an entrepreneurial environment on college students’ entrepreneurial self-efficacy:...
  • Henderson, R., & Robertson, M. (1999). Who wants to be an entrepreneur? Young adult attitudes to entrepreneurship as a career. Education...
  • Holland, D. V., & Shepherd, D. A. (2013). Deciding to persist: Adversity, values, and entrepreneurs’ decision policies. Entrepreneurship...
  • Hueso, J. A., Ja´ en, I., & Li˜ n´ an, F. (2021). From personal values to entrepreneurial intention: A systematic literature review. International...
  • Hueso, J. A., Ja´ en, I., Li˜ n´ an, F., & Basuki, H. (2020). The influence of collectivistic personal values on the formation of entrepreneurial...
  • Husnah, E. M., Mubarokah, R. T., Wati, A. P., Murwani, F. D., & Wardana, L. V. (2024). Enhancing students’ innovation and entrepreneurial...
  • Jaén, I., Moriano, J. A., & Li˜n´ an, F. (2013). Personal values and entrepreneurial intention: An empirical study. Conceptual richness...
  • Kaur, M., & Chawla, S. (2024). What is the link between entrepreneurial knowledge, business planning and entrepreneurial intentions? An...
  • Kautonen, T., Gelderen, M., & Fink, M. (2013). Robustness of the theory of planned behavior in predicting entrepreneurial intentions and...
  • Kibler, E., Kautonen, T., & Fink, M. (2014). Regional social legitimacy of entrepreneurship: implications for entrepreneurial intention...
  • Krueger, N. F., & Carsrud, A. L. (1993). Entrepreneurial intentions: Applying the theory of planned behaviour. Entrepreneurship &...
  • Krueger, N. F., Reilly, M. D., & Carsrud, A. L. (2000). Competing models of entrepreneurial intentions. Journal of Business Venturing,...
  • Langowitz, N., & Minniti, M. (2007). The entrepreneurial propensity of women. Entrepreneurship Theory and Practice, 31(3), 341–364. https://doi.org/10.1111/...
  • Liñan, F., & Chen, Y. W. (2009). Development and cross-cultural application of a specific instrument to measure entrepreneurial intentions....
  • Li˜ n´ an, F., & Fayolle, A. (2015). A systematic literature review on entrepreneurial intentions: citation, thematic analyses, and research...
  • Li˜ n´an, F., Moriano, J. A., & Ja´ en, I. (2016). Individualism and entrepreneurship: Does the pattern depend on the social context?...
  • Locke, E. A., & Baum, J. R. (2007). Entrepreneurial Motivation. In J. R. Baum, M. Frese, & R. A. Baron (Eds.), The psychology of entrepreneurship...
  • Lombardi, R., Tiscini, R., Trequattrini, R., & Martiniello, L. (2021). Strategic entrepreneurship: Personal values and characteristics...
  • Manzoor, F., Wei, L., & Sahito, N. (2021). The role of SMEs in rural development: Access of SMEs to finance as a mediator. PLoS ONE, 16(3),...
  • Meccheri, N., & Pelloni, G. (2006). Rural entrepreneurs and institutional assistance: An empirical study from mountainous Italy. Entrepreneurship...
  • Moriano, J. A., Gorgievski, M., Laguna, M., Stephan, U., & Zarafshani, K. (2012). A crosscultural approach to understanding entrepreneurial...
  • Natale, F., Kalantaryan, S., Scipioni, M., Alessandrini, A., & Pasa, A. (2019). Migration in EU Rural Areas, EUR 29779 EN, Publications...
  • Nguyen, T. T. (2017). Impacts of educational factors on entrepreneurship intention of university students. VNU Journal of Economics and Business,...
  • Pablo-Lerchundi, I., Morales-Alonso, G., & Gonz´alez-Tirados, R. M. (2015). Influences of parental occupation on occupational choices...
  • Passaro, R., Quinto, I., & Thomas, A. (2018). The impact of higher education on entrepreneurial intention and human capital. Journal...
  • Pato, M. L., & Teixeira, A. A. (2016). Twenty years of rural entrepreneurship: A bibliometric survey. Sociologia Ruralis, 56(1), 3–28.
  • Perpi˜na Castillo, C., Jacobs-Crisioni, C., Barranco, R., Curtale, R., Kompil, M., Vallecillo, S., Auteri, D., & Dijkstra, L. (2023)....
  • Persson, B. N., & Kajonius, P. J. (2016). Empathy and universal values explicated by the empathy-altruism hypothesis. Journal of Social...
  • S´ anchez, J. C. (2013). The impact of an entrepreneurship education program on entrepreneurial competencies and intention. Journal of Small...
  • Santos, S. C., Neumeyer, X., Caetano, A., & Li˜ n´an, F. (2021). Understanding how and when personal values foster entrepreneurial behavior:...
  • Schwartz, S. H. (2008). Cultural Value Orientations: Nature and Implications of National Differences. Moscow: Publishing House of SU HSE.
  • Schwartz, S. H. (1992). Universals in the content and structure of values: Theoretical advances and empirical tests in 20 countries. Advances...
  • Schwartz, S. H. (2006). Les valeurs de base de la personne: Th´ eorie, mesures et applications. Revue Française de Sociologie, 47(4), 929–968....
  • Schwartz, S. H. (2010). Basic values: How they motivate and inhibit prosocial behavior. In M. Mikulincer, & P. R. Shaver (Eds.), Prosocial...
  • Schwartz, S. H. (2011). Studying values: Personal adventure, future directions. Journal of Cross-Cultural Psychology, 42(2), 307–319.
  • Schwartz, S. H. (2012). An overview of the Schwartz theory of basic values. Online Readings in Psychology and Culture, 2(1), 11.
  • Shane, S., Locke, E. A., & Collins, C. J. (2003). Entrepreneurial motivation. Human Resource Management Review, 13(2), 257–279.
  • Shane, S., & Venkataraman, S. (2007). The Promise of Entrepreneurship as a Field of Research*. In ´ A. Cuervo, D. Ribeiro, & S. Roig...
  • Sommer, L., & Haug, M. (2011). Intention as a cognitive antecedent to international entrepreneurship–Understanding the moderating roles...
  • Thu, T. D. T., & Le Hieu, H. (2017). Building up the entrepreneurial intent construct among technical students in Vietnam. Journal of...
  • Van Gelderen, M., Brand, M., Van Praag, M., et al. (2008). Explaining entrepreneurial intentions by means of the theory of planned behaviour....
  • Wilson, F., Kickul, J., & Marlino, D. (2007). Gender, entrepreneurial self-efficacy, and entrepreneurial career intentions: Implications...
  • Yang, Q., Al Mamun, A., Jingzu, G., Siyu, L., & Masud, M. M. (2023). Social entrepreneurial intention among working adults: An emerging...
  • Yasir, N., Mahmood, N., Mehmood, H. S., Rashid, O., & Liren, A. (2021). The integrated role of personal values and theory of planned behavior...