Information Management and User Engagement in Corporate Social Responsibility Communication: A Comparative Analysis of Chinese and Latin American Companies on WeChat and Facebook

• Yuxun Zhou ^[1] ; Qinxin Zhang ^[2] ; Xiangyang Feng ^[3]
  1. [1] Shandong University

     Shandong University

     China

     
  2. [2] University of Delaware

     University of Delaware

     Estados Unidos

     
  3. [3] Yunzhou Industry Internet Corporation, Inspur Group, Jinan

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• Localización: Profesional de la información, ISSN-e 1699-2407, ISSN 1386-6710, Vol. 33, Nº 3, 2024
• Idioma: inglés
• DOI: 10.3145/epi.2024.ene.0317
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