Explorando el clima digital: un análisis de percepciones y sentimientos sobre cambio climático y sistemas agroalimentarios en Twitter

• Rossana TORNEL-VÁZQUEZ ^[1] ; Carlos ANGUIANO-SANTOS ^[2] ; Emilio PINDADO ^[1] ; Eva IGLESIAS ^[1]
  1. [1] Universidad Politécnica de Madrid

     Universidad Politécnica de Madrid

     Madrid, España

     
  2. [2] Universidad de Córdoba

     Universidad de Córdoba

     Cordoba, España

     
• Localización: Papeles de economía española, ISSN 0210-9107, Nº 179, 2024 (Ejemplar dedicado a: Retos económicos en alimentación: la sostenibilidad, los precios y la innovación), págs. 75-92
• Idioma: español
• Enlaces
  • Texto completo (pdf)
• Resumen
  • español

    Las plataformas sociales emergen como una potente herramienta de comunicación que permite a la población discutir en tiempo real sobre determinadas problemáticas, proporcionando una fuente de información muy valiosa para conocer sus opiniones. En este artículo se analizan las percepciones públicas y las relaciones de influencia entre distintos actores sobre el cambio climático y los sistemas agroalimentarios aplicando las metodologías de análisis de contenido y de sentimientos a datos extraídos de Twitter a nivel mundial durante 2022. Los resultados pueden ayudar a comprender los impactos, diseñar estrategias de comunicación y mejorar la formulación efectiva de políticas de mitigación y adaptación.

  • English

    Social platforms are emerging as a powerful communication tool that allows the population to discuss and participate in real time debates, providing a highly valuable source of information to know their opinions.

    This article analyzes public perceptions and relationships of inquence between different actors on climate change and agri-food systems by applying Content and Sentiment Analysis Methods to data extracted from Twitter during 2022 at a global scale. The results can help to understand impacts, design communication strategies, and improve the effective formulation of mitigation and adaptation policies.

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