La agenda building de Pedro Sánchez ante la crisis del COVID-19: descripción de sus atributos e impacto sobre los medios y la opinión pública

• Vacas, Alfredo Arceo ^[1] ; Sánchez, Sergio Álvarez ^[1]
  1. [1] Universidad Complutense de Madrid

     Universidad Complutense de Madrid

     Madrid, España

     
• Localización: RISTI: Revista Ibérica de Sistemas e Tecnologias de Informação, ISSN-e 1646-9895, Nº. Extra 35, 2020, págs. 363-376
• Idioma: español
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• Dialnet Métricas: 1 Cita
• Resumen

  • Basing on the attribute selection at agenda building's second level, a content analysis was practised, in search of the aspects most highlighted by Sánchez. Afterwards they were compared to the public agenda, by collecting the results of the barometer of the Spanish Center of Sociological Research; and with the media agenda, we revised a study about the topics that the digital media linked the most to Sánchez. [...]we analyzed his non-verbal communication, in which fear expressions prevailed.