Handling with online comments: a longitudinal approach in most accessed news sites in Portugal, Spain and Brazil

• Autores: Fábio Fonseca Ribeiro
• Localización: Revista de comunicación, ISSN 1684-0933, ISSN-e 2227-1465, Vol. 19, Nº. 2, 2020, págs. 125-144
• Idioma: inglés
• DOI: 10.26441/RC19.2-2020-A7
• Títulos paralelos:
  • Gestionando los comentarios a las noticias online: un estudio longitudinal en las webs más accedidas en Portugal, España y Brasil
• Enlaces
  • Texto completo (pdf)
• Resumen
  • español

    Actualmente, las audiencias suelen conocer el modelo de los comentarios a las noticias online. Aunque muchos duden de su importancia, las audiencias reconocen ampliamente estos formatos. Comprender la gestión de los comentarios por los medios significa entender el valor social de los debates. Basado en el informe “The Reuters Institute Digital News Report 2019”, este artículo analiza dicha gestión de comentarios en los medios periodísticos online más populares de Portugal, España y Brasil. Recurriendo a una metodología cuantitativa-cualitativa, observación directa y a un análisis textual/visual, este artículo señala similitudes de gestión: se permiten comentarios en las noticias (31 en 45 casos); los comentarios se colocan al final de las páginas; las opciones interactivas son idénticas (compartir, me gusta, no me gusta, denunciar). En términos generales no existe moderación de comentarios, aunque pocos medios (en Portugal, pero principalmente en España) proponen modelos alternativos centrados en la comunidad: votación, clasificación de comentarios y foros de discusión.

  • English

    Online comments have been a widespread feature in news media. Although audiences recognize it widely, doubts remain about the purpose of these interactive spaces. Arguably, unders-tanding how media value online comments defines a way which public debates are socially perceived. Based on The Reuters Institute Digital News Report 2019, this article analysed current media policies towards online commenting in most accessed news websites in Portugal, Spain and Brazil. Following both a quantitative-qualitative methodology, a direct observation and a textual/visual analysis, this ar-ticle highlights levels of similarity in these policies: comment sections are still predominantly available (31 from 45); comments are typically placed at the bottom of the page; the interactive options identical (share, like, dislike, report). As the overall cases exclude comment moderation, few media (in Portugal, but mostly in Spain) propose alternative models based on the community: voting, comment ranking and autonomous discussion forums.

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