Um modelo de mediação múltipla em cadeia que vincula as inovações estratégica, de gestão e tecnológica à competitividade de empresas

• Autores: Chen Han, Shanxing Gao
• Localización: RBGN: Revista Brasileira de Gestão de Negócios, ISSN 1806-4892, Vol. 21, Nº. 4, 2019, págs. 879-905
• Idioma: portugués
• DOI: 10.7819/rbgn.v21i5.4030
• Títulos paralelos:
  • A Chain Multiple Mediation Model Linking Strategic, Management, and Technological Innovations to Firm Competitiveness
• Enlaces
  • Texto completo (pdf)
  • Texto completo
• Resumen
  • English

    Purpose – This study attempts to build an integrated framework to discuss the influence of three types of innovations, i.e. strategic, management, and technological innovations, on firm competitiveness.

    Design/methodology/approach – Paired survey responses are collected from 303 firms located in China. A confirmatory factor analysis is implemented with SPSS AMOS software to check the reliability and validity of all measures through structural equation modeling. Four hypotheses are empirically examined with SPSS PROCESS Macro in combination with a bias-corrected bootstrapping technique to test the chain multiple mediation model linking strategic, management, and technological innovations to firm competitiveness.

    Findings – Although strategic, management, and technological innovations are carried out at different organizational levels, they formulate a holistic framework to jointly improve firm competitiveness. Strategic innovation strengthens firm competitiveness through three parallel routes, i.e. via management innovation, via technological innovation, and via the serial mediating mechanism of management and technological innovations. Also, the mediation effect of management innovation is significantly stronger than that of technological innovation.

    Originality/value – This study integrates strategic, management, and technological innovations into the process of improving firm competitiveness to account for their joint influences, challenging the conventional paradigm where different types of innovations are investigated separately. Cross-domain knowledge flow, exchange, and combination are realized within the broad innovation construct.

  • português

    Objetivo – Este estudo tenta construir uma estrutura integrada para discutir a influência de três tipos de inovações – a estratégica, de gestão e a tecnológica – na competitividade de empresas.

    Metodologia – Respostas pareadas de pesquisa foram coletadas de 303 empresas localizadas na China. Uma análise fatorial confirmatória foi implementada com o software SPSS AMOS para verificar a confiabilidade e a validade de todas as medidas através da modelagem estrutural de equações. Quatro hipóteses foram examinadas empiricamente com a Macro SPSS PROCESS em combinação com uma técnica de bootstrapping corrigida por viés para testar o modelo de mediação múltipla em cadeia que liga as inovações estratégica, de gestão e tecnológica à competitividade de empresas.

    Resultados – Embora as inovações estratégica, de gestão e tecnológica sejam realizadas em diferentes níveis organizacionais, elas formulam uma estrutura holística para melhorar conjuntamente a competitividade das empresas. A inovação estratégica fortalece a competitividade de empresas por três rotas paralelas, ou seja, através da inovação da gestão, da inovação tecnológica e do mecanismo de mediação em série das inovações tecnológicas e de gestão. Além disso, o efeito da mediação da inovação da gestão é significativamente mais forte que o da inovação tecnológica.

    Contribuições – Este estudo integra as inovações estratégica, de gestão e tecnológica ao processo de melhoria da competitividade de empresas para explicar suas influências conjuntas, desafiando o paradigma convencional de que diferentes tipos de inovações são investigados separadamente. Fluxo, troca e combinação de conhecimento entre domínios são realizados dentro do amplo construto da inovação.

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