Acceso usuarios
Axel Fiacco
Through an analysis of selected programmes within the talent show genre, this article explores how television programmes incorporate transmedia elements. It argues that a delicate balance exists between the “classic” format programme and its multimedia extensions. Adjustments and modifications are made on a case-by-case basis. The article argues that any transmedia format is successful only if the main television content is equally strong. Even if the transmedia development is becoming increasingly important, it must always serve in conjunction with the main television content.
