Tourism, cultural activities and sustainability in the Spanish Mediterranean regions: A probit approach

• Artal-Tur, Andres ^[1] ; Briones-Peñalver, Antonio Juan ^[1] ; Villena-Navarro, Marina ^[1]
  1. [1] Technical University of Cartagena (Spain)
• Localización: Tourism & Management Studies, ISSN-e 2182-8466, ISSN 2182-8458, Vol. 14, Nº. 1, 2018, págs. 7-18
• Idioma: inglés
• DOI: 10.18089/tms.2018.14101
• Títulos paralelos:
  • Turismo, actividades culturales y sostenibilidad en las regiones del Mediterráneo español:: un análisis mediante modelos probit
• Enlaces
  • Texto completo (pdf)
• Resumen
  • español

    La cultura es la actividad preferida de los turistas de sol y playa que visitan las regiones del Mediterráneo español. Aumentar el conocimiento de los factores asociados a este tipo de demanda resulta clave para la renovación de estos destinos maduros. Con este objetivo aplicamos modelos probit a una muestra de datos de más de 200,000 cuestionarios, que recogen información sobre las características socio-económicas del turista, su patrón de viaje, y los propios efectos regionales y temporales del análisis. Los resultados de la investigación nos ayudan a identificar características propias del turismo de actividades culturales que lo convierten en un buen candidato para contribuir a mejorar la sostenibilidad de los destinos.

  • English

    Culture is the preferred activity of sun & sand tourists visiting the Spanish Mediterranean regions. Improving our knowledge on the factors surrounding this type of demand appears to be pivotal for the continuous renewal of those mature destinations. With this objective we apply probit models to a data set of more than 200,000 questionnaires accounting for the socio-economic characteristics of the tourists, their trip behaviour, and destination and time fixed effects. Results allow us to identify interesting characteristics of tourism of cultural activities making this product a good candidate to contribute to the sustainability of destinations.

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