Acceso usuarios
Sandra Gaspar Herrero, Victoria Cuesta Díaz
El objetivo de esta investigación consistió el análisis motivacionalde uso delsmartphonepara establecer diferentes patrones conductualesy realizar un análisis evolutivo de la conducta entre jóvenes. Para ello,realizaron cuatro “focus group” entre nativos digitales de 12 a 16 años.Se debatieron cuestiones relacionadas con los motivos, tipos de uso yempleabilidad delsmartphonepor parte de los jóvenes. Los resultadosparecen indicar que se observan tendencias (trends) de uso delsmarpthoneen cuanto a aplicaciones o juegos. Se observan diferenciasevolutivas con respecto a los motivos y tipos de uso. Parece existir unabaja percepción de riesgo ante un uso abusivo delsmartphone.
The aim of this research was the analysis of motivationalsmartphone usage to establish different behavioral patterns and make anevolutionary analysis of behavior among young people. To do this, it held four “focus group” digital natives between 12 to 16 years. Issues re-lated to the reasons, types of use and smartphone employability of youngpeople were discussed. The results suggest that trends smarpthone usagein terms of applications or games are observed. Developmental differen-ces regarding the reasons and types of use are observed. There seems tobe a low perception of risk from overuse smartphone
