Acceso usuarios
Jorge Vilaplana del Cerro, Inmaculada Melero López
La importancia de la comunicación política y electoral ha hecho de las elecciones en Nicaragua un caso excepcional. Marcadas por la falta de planificación, y la deficitaria estrategia de campaña de todos los candidatos excepto del presidente Ortega, las elecciones nicaragüenses se saldaron con una diferencia abismal que quedaría patente en los resultados. La difusa frontera entre partido y Estado, y el movimiento a favor de la abstención marcaron unas elecciones que resultaron ser realmente peculiares.
Nowadays, the importance of political and electoral communication is growing exponentially in our society, indeed, it has made Nicaragua’s electoral process an exceptional case. Nicaragua’s electoral process has highlighted because of the lack of design and strategy among all of the candidates but former president Ortega. This huge differences in the way candidates have developed their campaigns along the way had create a massive differences in the final electoral results. Moreover, not only the narrow frontier between party and State but the uprising movement for abstention have marked an elections that ended up being a really peculiar and interesting case study
