Advocacy groups campaigning in the name of enhancing human rights of crisis-riddle resource-rich states claim to be spearheading international conflict resolution efforts. Their campaigns consisting of oversimplified analyses and approaches contrast sharply with, and ultimately undermine multilateral consensus policies, while their unilateral media and advertisement campaigns are highly effective in attracting million dollar contributions from some Western development communities. While not necessarily their purpose, their business practices further the promotion of Western values at the expense of international consensus building and sustainable solutions for the victim communities they purport to assist.