Acceso usuarios
Carrie Waltemeyer
Waltemeyer features NowThis, a video news startup. This small newsroom pumps out 40 to 50 videos a day, all with the goal of capturing the trending topics of the day. The company can work fast because, unlike in conventional news, about 80% of the source material comes from subscription services, according to Executive Producer Sarah Frank. The staff's immediate goal is to grow the site's audience although the company has always had bigger ambitions--namely, challenging the way audiences engage with video news altogether. By the time legacy media companies began their transition to social platforms, NowThis had established its place on Facebook and Twitter
