The use and choice of multipartner alliances: an exploratory study

• Marco Castiglioni ^[1] ; Ignacio Castro Abancéns ^[1] ; José Luis Galán González ^[1]
  1. [1] Universidad de Sevilla

     Universidad de Sevilla

     Sevilla, España

     
• Localización: Esic market, ISSN 0212-1867, Nº 150, 2015, págs. 67-123
• Idioma: inglés
• DOI: 10.7200/esicm.150.0461.2e
• Títulos paralelos:
  • El uso y la elección de las alianzas multipartner: un estudio exploratorio
• Enlaces
  • Texto completo  1    2  
• Dialnet Métricas: 1 Cita
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