Antecedentes de la intención de compra de medicamentos genéricos: riesgo percibido, prescriptores y experiencia

• Autores: Mercedes Rozano Suplet, Mónica Gómez Suárez
• Localización: Revista europea de dirección y economía de la empresa, ISSN 1019-6838, Vol. 20, Nº 3, 2011, págs. 103-120
• Idioma: español
• Texto completo no disponible (Saber más ...)
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