Under the new normal situation, China’s economic growth slows down, the economic structure is more optimized, and the quality of development will be significantly improved. At present, the problems of College Students’ innovation and entrepreneurship are mainly manifested in the difficulty in grasping the social and economic situation, and the lack of technology, funds and platforms.
College students still have certain psychological barriers to innovation and entrepreneurship, and need more psychological support from universities and society. By analyzing the psychological factors, this paper studies the psychological support scale model, discusses the problems of college students’ entrepreneurial psychological barriers, and puts forward some psychological support strategies.
Internet + has brought new development opportunities to various fields and set off a wave. Promoting college students’ innovation and entrepreneurship, universities, enterprises and college students to establish the Internet + thinking and actively explore the path of innovation and entrepreneurship under the new normal.