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Political disengagement and declining trust have become main areas of concern for parliaments in Europe, leading to a considerable reinforcement of public engagement activities. The European Parliament is a prime example of an institution where the need to strengthen the link with citizens became a key priority, in particular following the Lisbon Treatys reinforcement of the parliaments powers and visibility. This article analyses the decision-making processes this Parliament has put in place to meet the public engagement agenda. It is mainly based on elite interviews with officials and representatives. We show that political will was key to move forward the public engagement agenda, and that new media has become a core element of this strategy.
